Deliberately altered spelling of head, to distinguish the word as not belonging in a journalistic story. Compare lede (“lead, introduction”). Also an archaic spelling.
‘An’ th’ dumblasted rascal hed to go an’ git gay wi’ June. Dick turned to an’ hammered seven hells out o’ his mug an’ hove him out on deck—’ 1930, Captain Dingle, “In Conclusion” (chapter 34), in Seaworthy, Cambridge, Mass.: The Riverside Press, page 274:
It hed seven rooms and he ruffed it all over, sides an’ all. / [“Roofed the sides?”] / Thet’s what,—kivered the hull biz with shingles clean down to the ground—an’, Jimminy Crickets! the number o’ little balc’nys, an’ gables, an’ dormant winders, an’ porches thet stuck all over it, was a caution to see. 1894 February, Ella Beecher Gittings, “A Case of Heredity”, in Overland Monthly, volume XXIII, number 134, San Francisco, Calif.: Overland Monthly Publishing Company […], →ISSN, →OCLC, page 133, column 1:
He told me he had got a queer critter that had come to his garden, and to his mind it was very like a little pig—in fact, “fust off he reckoned it was one o’ his young snorkers hed got out.[…]” 1891 February, a Son of the Marshes [pseudonym; Denham Jordan], “On Surrey Hills.—II. Fin and Fur.”, in Blackwood’s Edinburgh Magazine, volume CXLIX, number DCCCCIV, Edinburgh; London: William Blackwood & Sons, […], →ISSN, →OCLC, page 275, column 2: