brandscape en · NOUN
Etymology
Blend of brand + landscape. Anthropologist John Sherry is credited with coining term in 1986.
Meanings
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The range of brands available in the market or a specific market segment, especially considered collectively as a cultural phenomenon.
By now it should come as no surprise that the targets of these influential campaigns are three of the most familiar and best-tended logos on the brandscape: the Swoosh, the Shell and the Arches.
2000, Naomi Klein, No Logo, Vintage Canada, →ISBN, page 365:
Forms
| Spelling | Features | Labels | Source |
|---|---|---|---|
| brandscapes | Number=Plur | lexicographic |