Dictionary

yes-brainer en · NOUN

Pronunciation

• (US) audio

Etymology

From yes + brain + -er, modelled on no-brainer.

Meanings

1. (humorous, informal) Something (a problem, decision, task etc.) that requires thought and consideration; a sensible conclusion or solution.
   • It is a ‘no-brainer’ to state that every one of us is unique and a clear ‘yes-brainer’ to take account of developmental body–brain–mind patterns that can guide us in devising templates for individual intervention and caregiving. 2013, Caroline Archer, Christine Gordon, “Fitting the Pieces Together”, in Reparenting the Child Who Hurts: A Guide to Healing Developmental Trauma and Attachments, London: Jessica Kingsley Publishers, →ISBN, page 56:
   • Do you see the problem here? I may be at the extreme end of the yes-brainer approach to shopping, but consumers are better informed and more curious than ever, and taking a stand, even a casual one, against that movement indicates a kind of frailty of imagination. 2017 May 24, Jon Caramanica, “What Happened to J. Crew?”, in The New York Times:

Forms

Antonyms

no-brainer