web bug en · NOUN
Meanings
-
(Internet) A small, usually transparent image added by an advertiser to a webpage (to track its popularity) or email message (to track when it is read).
Google had a web bug on 92 of the top 100 sites, and on 88 per cent of the total domains reported in the data set of almost 400,000 unique domains.
2011, Andrew McStay, The Mood of Information: A Critique of Online Behavioural Advertising, Bloomsbury, →ISBN:When a Web bug is programmed into a Web page, its code looks similar to the code for just about any graphic image appearing on that page.
2002, John R. Levine, Ray Everett-Church, Greg Stebben, Internet Privacy For Dummies, Wiley, →ISBN:
Forms
| Spelling | Features | Labels | Source |
|---|---|---|---|
| web bugs | Number=Plur | lexicographic |
Synonyms
page tag · web tag · tracking bug · tag · tracking pixel · web beacon · pixel tag