Dictionary

trendwatcher en · NOUN

Etymology

From trend + watcher.

Meanings

1. One who studies trends and attempts to predict future trends.
   • With experience, a trendwatcher becomes skilled at spotting the elusive and subtle shifts that signal fashion change. 2005, Evelyn L. Brannon, Fashion forecasting:
   • Trendwatchers make good money out of this uncertainty and fear of the future. They specialise in self-fulfilling prophecies: what they claim will be the new fashion, will probably become the fashion because they say so[…] 2007, Kees Dorst, Understanding design:
   • During the '90s, some social trendwatchers believe, the same overwhelming urge to join will drive aging yuppies off their treadmills and into the streets. 1991, Kurt Finsterbusch, Annual Editions: Sociology, 91-92:

Forms