treatler en · NOUN
Pronunciation
- (Yorkshire) audio
Etymology
Blend of treat + Hitler, comparing the political inclinations of such people to Adolf Hitler. The term was popularized on Twitter in late 2024.
Meanings
-
(derogatory, neologism) A person who relies excessively on convenient consumer services, especially delivery apps such as DoorDash, and is seen as taking reactionary political stances due to inconveniences or interruptions in these services.
Nobody burns cities down anymore because we are way too physically comfortable for a revolution to be viable. We are a nation of treatlers
2025 July 30, u/daBO55, “Once gen alpha hits a wall with the job market, they'll burn cities”, in Reddit, r/GenZ, archived from the original on 19 Sep 2025:I feel like Americans are obviously correct about AC being good and necessary and Europeans are obviously correct about Americans being wasteful, consumerist treatlers
2025 July 21, @maiamindel, Twitter, archived from the original on 19 Sep 2025:Similar accusations of Treatler behavior appeared on X around the fires. User @hecubian_devil accused Starbucks of being a Treatlerite company for opening their stores and coercing employees to work as the disaster raged on.
2025 January 10, Lindsey Weedston, “'I'm a fancy treat boy, look at my treat!': The internet's new diss, 'Treatler,' explained”, in The Daily Dot:Buying a little treat to alleviate the agony of modern life used to be a fairly uncontroversial activity. But if you're using an app-based food delivery service to have said treats couriered straight to your door, then you might have become a "treatler". Especially if you go on to post online about your dissatisfaction with a gig worker.
2025 January 10, India Block, “How on-demand delivery services are turning us into tyrants”, in The London Standard, London: Evening Standard Ltd., →ISSN, →OCLC, archived from the original on 17 Jan 2025:dubai is a city designed by and for treatlers
2025 July 7, @CantEverDie, Twitter, archived from the original on 19 Sep 2025:
Forms
| Spelling | Features | Labels | Source |
|---|---|---|---|
| treatlers | Number=Plur | lexicographic |