Skip to content
ontologydriven
Sign out

Dictionary

Words, grammatical forms and meanings linked to the ontology.

showrooming en · NOUN

Meanings

  1. (uncountable) The act or practice of inspecting the merchandise in a physical store, then purchasing the identical product from an online merchant.
  2. (uncountable) The act or practice of using a physical store as a showroom for an online merchant.
    • Traditional retailers are devising strategies to counteract the threat from showrooming.
    • Best Buy Co. Inc. CEO Hubert Joly denied that "showrooming" is a threat to the retailer in an interview with the Star Tribune published on Sunday. 2012 September 10, Katharine Grayson, “Best Buy CEO Joly calls showrooming a 'falsehood'”, in Minneapolis-St. Paul Business Journal: