Skip to content
ontologydriven
Sign out

Dictionary

Words, grammatical forms and meanings linked to the ontology.

self-branding en · NOUN

Etymology

From self- + branding.

Meanings

  1. (uncountable) The process of developing one's brand.
    • They engage in self-branding techniques that present traditional, white, male-dominated values as desirable and aspirational. 2018 September 18, Rebecca Lewis, “Alternative Influence: Broadcasting the Reactionary Right on YouTube”, in Data & Society, archived from the original on 25 May 2022: