mailer en · NOUN
Pronunciation
- (Southern-England) audio
- /ˈmeɪlɚ/ (General-American)
- /ˈmeɪlə/ (Received-Pronunciation)
Etymology
Etymology tree English mail Proto-Indo-European *-yósder. Proto-Italic *-āzios Latin -āriusnom. Latin -āriusbor. Proto-Germanic *-ārijaz Proto-West Germanic *-ārī Old English -ere Middle English -ere English -er English mailer From mail + -er.
Meanings
-
One who sends mail.
Large and frequent mailers may send material on a monthly basis to their house lists, test acquisitions several times a year to drum up new donors, and perhaps do a few special appeals on top of that.
2009, Robert Bly, 88 Money-Making Writing Jobs, page 133:
- A computer program that sends electronic mail.
-
A packet or container designed for postal use.
The cassette came in a brown paper mailer.
-
A mailshot; advertising sent by mail.
Do they recall your latest mailer? Did you ever sell an armoire through ads on hard-rock radio? Find out with low-cost "intercept" surveys of customers as they leave the store.
1982, NHFA's CompetitivEdge, volume 56, page 71:Do not delete this mailer as information given within may not be repeated in subsequent mailers.
2025 March 4, “Mailer III”, in ASCE, page 1:Lasky Co., Newark (N. J.) printer, has been using a direct-mail campaign slanted toward this problem. Latest mailer, an oversized post card, has on the address side a colorful drawing of a bird perched on top of a sign post.
1957, Printers' Ink, volume 260, page 43:
Forms
| Spelling | Features | Labels | Source |
|---|---|---|---|
| mailers | Number=Plur | lexicographic |
Relateds
padded mailer · e-mailer · bubble mailer · mail · self-mailer · junk mailer · Gmailer · hate mailer