Dictionary
Words, grammatical forms and meanings linked to the ontology.
content gap en · NOUN
Meanings
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(qualifier:SEO slang) The difference between what users are looking for on the web, and the results they receive.
Basic SEO involves following the examples below, leveraging content, and creating additional content when analytics inform stakeholders and analysts that there is a content gap. Content gaps occur when visitors and searchers are looking for a specific keyword or phrase, but the term is not located on the website.
2017, Marshall Sponder, Gohar F. Khan, Digital Analytics for Marketing, Routledge, →ISBN:
Forms