bromeopathy en · NOUN
Etymology
Possibly a blend of bro + homeopathy.
Meanings
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(neologism, uncountable) The scientifically dubious practice of attempting to increase testosterone levels by shining red light on one's testicles.
In April of this year, Tucker Carlson infamously pushed an apocalyptic-messianic "documentary" called "The End of Men" that advocated "testicle tanning," or exposing male genitalia to red light, supposedly to boost testosterone levels, as a form of "bromeopathy."
2022 July 31, Michel Gueldry, “America's heart of darkness: Making sense of the nonsensical allure of MAGA”, in Salon.com, →OCLC, archived from the original on 05 May 2023:And who could forget the "Tucker Carlson Originals" special "The End of Men," which introduced the world to "bromeopathy," the patriotic practice of bathing one's testicles in red light?
2023 April 25, Andrew Marantz, “The World According to Tucker Carlson”, in The New Yorker, New York, N.Y.: Condé Nast Publications, →ISSN, →OCLC, archived from the original on 04 May 2023:Much of the man's time is currently spent broadcasting racist and hateful ideas to large swathes of the US. If we can get him to embrace "bromeopathy" instead, if we can turn him into the male equivalent of Gwyneth Paltrow, we can minimise his harm.
2022 April 19, Arwa Mahdawi, “I take little interest in men's balls. Unlike Tucker Carlson ...”, in The Guardian, London: Guardian News & Media, →ISSN, →OCLC, archived from the original on 30 Mar 2023:There appears to be, on the surface level, a conflict between the more "bromeopathy" aspects of this wellness world and “bro science," or attempts to say wellness claims are supported with scientific evidence.
2023 March 8, Liz Flora, “Alpha-male 'bromeopathy' is getting more support from mainstream wellness brands”, in Glossy, archived from the original on 30 Mar 2023:The trainer tells Carson about "bromeopathy"", or alternative medicine for men "who don't trust mainstream information".
2022 May 1, Simon Usborne, “Dude, this 'bromeopathy' is the nuts”, in The Times, London: News UK, →ISSN, →OCLC, archived from the original on 01 May 2022: