Dictionary

brandophile en · NOUN

Etymology

Etymology tree English brand Ancient Greek -ο- (-o-)der. Latin -o-bor. English -o- Latin -philalbor. English -phile English brandophile From brand + -o- + -phile.

Meanings

1. A person who is fond of a commercial brand or brands.
   • Though I appreciate the value of brands, I am not really a brandophile and so, unless I am browsing through an Armani or GAP store somewhere abroad and chance upon something I like from their children’s line, the chances of me picking up something branded for them are really slim. 2012 April 19, L. Romal M. Singh, “When fashion starts out young”, in Daily News and Analysis:
   • I cannot help but feel that these are for brandophiles who know and love Monitor Audio's huge repertoire, especially its top stuff. 2011 March, Adam Rayner, “Let some feeling in”, in Home Cinema Choice, page 71:
   • From glasses gassing with Belgian Grimbergen and French Kronenbourg to bottles brimming with Sagres in Lisbon, Newcastle Brown Ale in New York and Baltika in Belarus, not to mention a warehouse full of Fosters, to which S&N bought full European rights last week, the video party swung on to a final "cheers" from a bar full of youthful brandophiles. 2006 April 28, Simon Bain, “S&N tells investors about its dream: Some old-timers at odds with trendy new image”, in The Herald, Scotland:

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