bookfluencer en · NOUN
Pronunciation
- /ˈbʊkflu.ənsə(ɹ)/
- (US) audio
Etymology
Blend of book + influencer.
Meanings
-
(neologism, qualifier:social media) An influencer who gives advice on reading books.
The strategic implications in the bookfluencers' communication imply focusing on the message quality associated with authors' promotion and works without conditioning messages to their design in the chosen social network. The book is a cultural product, and customers elaborately process and analyze the bookfluencers' promotional message.
2023 July 14, Marta Magadán-Díaz, Jesús I. Rivas-García, “Persuasion and Engagement in the Spanish Bookfluencers' Content”, in Publishing Research Quarterly, volume 39, →DOI, page 246 of 234–248:
Forms
| Spelling | Features | Labels | Source |
|---|---|---|---|
| bookfluencers | Number=Plur | lexicographic |