Dictionary
Words, grammatical forms and meanings linked to the ontology.
Oprah effect en · PROPN
Meanings
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(informal) The large boost in sales or popularity of products and services endorsed by Oprah Winfrey on her television chat show.
Whether the “Oprah effect” extends to influencing the outcome of a presidential race remains to be seen, but there are already signs of backlash from her audience.
2016 [2008], Janice Peck, Age of Oprah: Cultural Icon for the Neoliberal Era, Routledge, →ISBN, page 224:
Forms
Relateds
Delia effect