Not bad for an amber or pale ale, but India pale ale, I don't think so. So why does Bass put IPA on the label? 1998, Pete Slosberg, Beer for Pete's Sake: The Wicked Adventures of a Brewing Maverick, page 128:
(countable, uncountable) Transcription written in the International Phonetic Alphabet.
(countable, uncountable) An IPA file, or an iOS, iPadOS, watchOS, or tvOS app distributed via IPA files.
However, beyond lexis, the Macmillan range includes other adaptations, such as IPA encoding which reflects Indian English pronunciation, and etymologies that distinguish between "tatsama" and "tadbhava" terms, based on McGregor (1992). 2012, James Lambert, “Beyond Hobson-Jobson: A new lexicography for Indian English”, in World Englishes, page 297:
Those two proposals included a few retired and para-IPA letters, but consideration of historical and para-IPA modifiers was largely deferred until the IPA could more fully discuss the desired scope of such encoding through the newly established Alphabet, Charts and Fonts Committee. […] By ‘para-IPA,’ we mean symbols that are commonly used within IPA notation but that are not themselves part of the IPA alphabet. 2024 June 6, Kirk Miller, “L2/24-171: Miscellaneous historical and para-IPA modifier letters”, in UTC Document Registry, page 1:
(abbreviation, alt-of, initialism) Initialism of International Phonetic Association.
vo LFB (International Phonetic Alphabet) · sh MFA (International Phonetic Alphabet) · hy ՄՀԱ (International Phonetic Alphabet) · ru МФА (International Phonetic Alphabet) · nl IFA (International Phonetic Alphabet) · be МФА (International Phonetic Alphabet) · tg АФБ (International Phonetic Alphabet) · cy GSR (International Phonetic Alphabet) · ba ХАФӘ (International Phonetic Alphabet) · pl IPA (International Phonetic Alphabet) · br LFE (International Phonetic Alphabet) · bg МФА (International Phonetic Alphabet) · cs MFA (International Phonetic Alphabet) · szl MAF (International Phonetic Alphabet) · fi IPA (International Phonetic Alphabet) · mk МФА (International Phonetic Alphabet) · cv ТФА (International Phonetic Alphabet) · la API (International Phonetic Alphabet) · pt AFI (International Phonetic Alphabet) · it AFI (International Phonetic Alphabet) · sl MFA (International Phonetic Alphabet) · fa آیپیآ (International Phonetic Alphabet) · sk MFA (International Phonetic Alphabet) · eo IFA (International Phonetic Alphabet) · gv ASE (International Phonetic Alphabet) · lv SFA (International Phonetic Alphabet) · af IFA (International Phonetic Alphabet) · el ΔΦΑ (International Phonetic Alphabet) · hi अ॰ध॰व॰ (International Phonetic Alphabet) · ar أصد (International Phonetic Alphabet) · ast AFI (International Phonetic Alphabet) · lt TFA (International Phonetic Alphabet) · ps ايي پي اې (International Phonetic Alphabet) · hsb Mfa (International Phonetic Alphabet) · uk МФА (International Phonetic Alphabet) · scn AFN (International Phonetic Alphabet) · eu IPA (International Phonetic Alphabet) · ro AFI (International Phonetic Alphabet) · ca AFI (International Phonetic Alphabet) · de IPA (International Phonetic Alphabet) · tr UFA (International Phonetic Alphabet) · nrf API (International Phonetic Alphabet) · be МФА (International Phonetic Alphabet) · hi अधव (International Phonetic Alphabet) · sh МФА (International Phonetic Alphabet) · wa AFE (International Phonetic Alphabet) · ga AIF (International Phonetic Alphabet) · ms AFA (International Phonetic Alphabet) · sco IPA (International Phonetic Alphabet) · it IPA (International Phonetic Alphabet) · es AFI (International Phonetic Alphabet) · gd AEF (International Phonetic Alphabet) · oc AFI (International Phonetic Alphabet) · pl MAF (International Phonetic Alphabet) · fy YFA (International Phonetic Alphabet) · fr API (International Phonetic Alphabet) · gl AFI (International Phonetic Alphabet)