MTV is a singles medium, as is the hottest (warmest?) new radio strategy God help us, “adult contemporary”; even AOR devotes the contemporary portion of its programming to putative singles. 1990 January 2, Robert Christgau, “1980–1989: Rockism Faces the World”, in The Village Voice, archived from the original on 16 Jan 2022:
(abbreviation, alt-of, initialism, uncountable) Initialism of album-oriented rock.